Вестник Самарского государственного экономического университета

Вестник самарского государственного экономического университета
Vestnik of Samara State University of Economics

2015 №12 (134)

REGIONAL ECONOMY

Udalov F.E., Alekhina O.F.

CONCEPTUAL ASPECTS OF RECOVERY PROCESS IN THE RUSSIAN ECONOMY

The article represents the urgency of taking practical measures to recover the Russian economy. The authors analyze the role of centralization in the process and illustrate the effective use of "four-link chain management."
Keywords: "four-link chain management", centralized management system, management styles.

Email:	vestnik_sgeu@mail.ru
Сведения:	Fedor E. Udalov, Doctor of Economic Sciences, Professor; Olga F. Ale-khina, Doctor of Economics, Professor - Lobachevsky State University of Nizhni Novgorod.

ECONOMICS, ORGANIZATION AND MANAGEMENT OF ORGANIZATIONS, BRANCHES, COMPLEXES

Zyuzko J.A.

PRICING ANALYSIS OF ELECTRIC-POWER INDUSTRY IN THE CONTEXT OF REGIONAL PERSPECTIVES OF ELECTRIC POWER SUPPLY TO CONSUMERS

The energy characteristics of the regions have a high differentiation in terms of volume, the share of industrial electrical energy consumption and energy efficiency. The paper illustrates a qualitative analysis of the regional energy market, and the author analyzes the mechanisms to regulate innovative modernization of the regional electric power system using the example of the Republic of Bashkortostan.
Keywords: investments, electric-power industry, tariffs setting, RAB-regulation, energy resources, power consumption, electric power system.

Email:	yzuka1989@gmail.com
Сведения:	Julia A. Zyuzko, a post-graduate student. Bashkir State University, Ufa.

Toymentseva, A.M. Mikhailov

INFLUENCE OF MARKETING AND MANAGEMENT SOLUTIONS ON BUDGET OPTIMIZATION PROCESS OF ENTERPRISES

The article illustrates the optimum ratio of costs and incomes of the enterprise that deals with production and sales, as well as ways to minimize costs and increase profits on the basis of the marketing activity management model using computer technology and mathematical and economic modeling techniques. The paper represents a comprehensive analysis of changes in the main economic indicators of the enterprise associated with increased production of the most profitable products.
Keywords: costs, incomes, profit margins, financial strength, business management, breakeven point, strategic business unit, optimal strategy.

Email:	tia67@rambler.ru, jour.ru@gmail.com
Сведения:	Irina A. Toymentseva, Doctor of Economics, Associate Professor; Alexander M. Mikhailov, Doctor of Economics, Professor - Samara State University of Economics.

Pisarenko V.N.

BEST TECHNICAL AND ECONOMIC INDICATORS IN THE AIRWORTHINESS SYSTEM OF CIVIL AIRCRAFT

The article illustrates the need for a radical change in the system of aircrafts` technical maintenance indicators of air entities in civil aviation in the existing market conditions of managing and improving aviation and transport airline operations. The author suggests the perfect technical and economic indicators of the continuing airworthiness of civil aviation and a new method for evaluating the effectiveness of continuing airworthiness of aircrafts, comprising convergence indicators of the work performed by aviation and transport production with the technical parameters of maintenance.
Keywords: aircraft, air entity, maintenance, airworthiness, management, performance, cost, simple, air freight, passenger turnover, cargo turnover, tone-kilometer value.

Email:	victornpisarenko@gmail.com
Сведения:	Viktor N. Pisarenko, Candidate of Technical Sciences, Associate Professor. - Samara State Aerospace University named after academician S.P. Korolev (National Research University).

Kosyakova I.V., Kudryashov A.V.

INTEGRATION OF THE ENVIRONMENTAL MANAGEMENT SYSTEM INTO THE OVERALL CORPORATE MANAGEMENT SYSTEM OF THE OIL COMPANY

The article analyzes the management issues of a vertically integrated oil company, which adheres to the principles of environmentally responsible business. It is shown that long-term environmental strategy of the company should include measures aimed to the simultaneous reduction of the environmental and economic-spending.
Keywords: management of the company, vertically integrated systems, investments, corporate management system, environmental management system, environmental responsible business.

Email:	vestnik_sgeu@mail.ru
Сведения:	Inessa V. Kosyakova, Doctor of Economics, Professor; Alexander V. Kudryashov, a post-graduate student. - Samara State Technical University.

Markov D.A., Kuprina E.V., Markova N.A.

"KANBAN" SYSTEM IMPLEMENTATION AT JSC"NOVOMET-PERM"

The use of lean manufacturing production tools has become a practice for many companies in different fields. A significant reduction in costs, improved financial results are provided thanks to a rational organization of production. And in many cases the introduction of lean manufacturing tools requires considerable investment, and the effect is achieved very quickly. By means of information support the tool “kanban” allows increasing the transparency of production processes and identifying the potential for reducing losses. Using this tool will greatly reduce the value of inventories in case of absence of startup costs at JSC "Perm- Novomet".
Keywords: lean manufacturing, "Toyota", "kanban", oil submersible equipment, JSC "Novomet- Perm."

Email:	damarkov@pstu.ru, evkuprina@gmail.com,fk@pstu.ru, scullyy@pstu.ru
Сведения:	Dennis A. Markov, Candidate of Economics, Associate Professor. - Perm National Research Polytechnic University; Elena V. Kuprina, an economist at JSC "Novomet-Perm."; Nina A. Markova, a senior methodologist. - Perm National Research Polytechnic University.

Tyurina V.Y., Plotnikov A.P.

MARKETING-THE BASIS OF STRATEGY AND TECHNOLOGY DEVELOPMENT OF INNOVATIVE PRODUCTS

The article illustrates the marketing system that is necessary and important in all stages of innovation from market goal setting up to diffusion (spread) of innovation, and is a part of the modern system of management in any institution of higher education. The authors represent the stages of technology transfer and implementation of intellectual property rights in technical universities. The authors characterize the features of commercial realization of intellectual property of the university and the role of marketing in the process.
Keywords: marketing, technology, competitiveness, Intellectual Property, innovative products, innovative market.

Email:	vestnik_sgeu@mail.ru
Сведения:	Vera Y. Tyurina, Doctor of Economics, Professor; Arkady P. Plotnikov, Doctor of Economics, Professor. - State Technical University of Saratov named after Y.A. Gagarin.

Salimova T.A., Makolov V.I.

DEVELOPMENT OF ISO 9000 STANDARDS AND QUALITY MANAGEMENT SYSTEMS IN TERMS OF MODERN TRENDS

In this article the authors consider development of ISO standards, compare key positions of two last versions of ISO 9001, analyze changes of requirements to quality management systems concerning current trends of economics development. The purpose of the research is improvement of transition process to a new version of ISO 9001:2015 and increasing effectiveness of quality management systems.
Keywords: quality, quality management system, ISO standards, organizations, modern trends, new requirements to quality management system.

Email:	tasalimova@yandex.ru, vmakolov@yandex.ru
Сведения:	Tatiana A. Salimova, Doctor of Economics, Professor, Head of Quality Management Department, Dean of Economics Department, Ogarev Mordovia State University . Vasily I. Makolov, Candidate of Economics, Associate Professor, Ogarev Mordovia State University.

Fishman L.I., Tsybina O.Y.

STUDENTS` PERCEPTION OF QUALITY OF EDUCATIONAL SERVICES IN HIGHER EDUCATIONAL INSTITUTION: RESULTS OF EMPIRICAL RESEARCH

The article illustrates some results revealed by the empirical research of the students’ perception of the quality of educational services in higher educational institution, and shows that most quality characteristics of educational services are not relevant for students and may not lead to an increase in the quality of services in their perception.
Keywords: management of organizations in service industry, educational services, quality of educational services.

Email:	fishman@pgsga.ru, zamdekanaef@yandex.ru
Сведения:	Lev I. Fishman, Doctor of Pedagogical Sciences, Doctor of Economics, Professor, Dean of “Economics, Management and Service” Faculty; Olga Y. Tsybina, a senior lecturer - Samara State Academy of Social Sciences and Humanities, Samara.

ACCOUNTING, STATISTICS

Khazieva A.M.

COST FORECAST OF SURPLUS CATTLE STOCK BASED ON DYNAMIC ANALYSIS OF MULTIPLE REGRESSION MODEL

The article illustrates the averaging parameters of multiple regression models, and the cost forecast of surplus cattle stock at different factors according to farms of Chekmagushevsky District in Bashkortostan. To analyze the changes in the regression models the author applies the methods of standardization and the index dynamic expansion of the cost of the surplus cattle stock on composite components, reflecting changes in the factors and the efficiency of their use.
Keywords: forecasting, averaging parameters of regression models, method of standardized values of a productive indicator, index analysis of regression models, cost of surplus cattle stock.

Email:	Energy_girl_88@mail.ru
Сведения:	Aigul M. Khazieva, a post-graduate student. - Bashkir State Agrarian University.

LABOUR ECONOMY

Ilina L.A., Prosvirina D.A.

FROM THE HISTORY OF TECHNIQUES TO FORECAST RECRUITMENT NEEDS OF THE REGION

The article illustrates the existing foreign and Russian techniques to forecast recruitment needs of the regional economy. The authors represent their characteristics, and the advantages and disadvantages of their use.
Keywords: forecasting recruitment needs, higher education institutions, a model, regional economy, competence, labor market.

Email:	karimovala@mail.ru, dasha92pr@mail.ru
Сведения:	Larisa A. Ilina, Doctor of Economics, Professor; Darya A. Prosvirina, a post-graduate student - Samara state technical University.

Motkova M.A.

INCENTIVE SYSTEM FOR CUSTOMER MANAGERS AS A FACTOR TO INCREASE THE COMPETITIVENESS OF THE BANK

The article represents the advantages and disadvantages of motivation system, applied in modern conditions, for customer managers in the banks, and tools of tangible and intangible motivation. The author proposes to implement the bonus incentive program to improve the customer managers’ activity in the sale of banking services to corporate clients.
Keywords: motivation, competitiveness, bonus system, tangible and intangible motivation, KPI, customer managers of corporate clients.

Email:	motkovamama@gmail.com
Сведения:	Maria A. Motkova, a post-graduate student. - Samara State University of Economics.

Fedoseyeva J.A., Simonova M.V.

PROSPECTS OF APPLICATION NON-TAXABLE MINIMUM CONCERNING STATE REGULATION OF WAGES IN THE RUSSIAN FEDERATION

The article analyzes the possibilities to use the non-taxable minimum on personal income tax in the context of indirect state regulation methods of wages.
Keywords: non-taxable minimum, tax deduction, standard deduction, government regulation, wages, personal income taxes.

Email:	fedoseeva_y@mail.ru, m.simonova@mail.ru
Сведения:	Julia A. Fedoseyeva, a senior teacher of Orenburg state University; Marina V. Simonova, Doctor of Economics, Head of Labour Economry and Human Recourses Management Department of Samara State University of Economics.

REGIONAL ECONOMY

ECONOMICS, ORGANIZATION AND MANAGEMENT OF ORGANIZATIONS, BRANCHES, COMPLEXES

ACCOUNTING, STATISTICS

LABOUR ECONOMY

FINANCE, CURRENCY CIRCULATION AND CREDIT