Вестник Самарского государственного экономического университета

Вестник самарского государственного экономического университета
Vestnik of Samara State University of Economics

2013 №10 (108)

THEORY OF ECONOMICS

Matveeva L.G., Rozhkov V.A.

CONCEPTUAL FRAMEWORK FOR INSTITUTIONAL ENVIRONMENT IMPROVEMENT OF SUBJECTS INTERACTION IN ELECTRIC POWER MARKET

The authors prove the significant character of institutional environment improvement for cooperation between electric power market participants aimed at the quickest adaptation to the new rules of functioning.
Keywords: electric power market, institutional environment, electric power market participants, rules, norms, institutions.

Email:	matveeva_lg@mail.ru, 2420070@mail.ru
Сведения:	Lyudmila G. Matveeva, Doctor of Economics, Head of Applied Computer Science in Economics; Vitaliy A. Rozhkov, candidate of Economics - Southern Federal University on Rostov-on-Don.

Mikhailov A.M., Mannakov T.V.

FREELANCE CONCEPT IMPACT ON A COUNTRY’S ECONOMY

The article illustrates interaction of freelance concept with a business and a state, as well as experience of freelance concept development in the UK and the USA.
Keywords: freelance, freelancer, state, business, entrepreneurship.

Email:	2427994@mail.ru, mannakov@gmail.com
Сведения:	Aleksandr M. Mikhailov, Doctor of Economics, Professor; Timur V. Mannakov, a post-graduate - Samara State University of Economics

REGIONAL AND MUNICIPAL ECONOMICS

Belyaeva O.I.

METHODICAL ASPECTS OF INTEGRATED EFFICIENCY EVALUATION OF STRATEGY IMPLEMENTATION EFFICIENCY FOR MUNICIPAL UNIT SOCIO-ECONOMIC DEVELOPMENT

There is worked out a methodical approach for strategy implementation efficiency evaluation for socio-economic development of a municipal unit. There are defined key points, evaluation principles, criteria indicator system, their requirements. There is provided a stage-by-stage evaluation algorithm. The interpretation mechanisms and practical application of efficiency evaluation results are provided.
Keywords: efficiency evaluation, methods, strategy implementation, integrated criteria, criteria indicators, municipal unit.

Email:	belyaeva_klgd@mail.ru
Сведения:	Olga I. Belyaeva, a post-graduate student. - Baltic Fishing Fleet State Academy in Kaliningrad.

Egorova O.G.

EFFICIENCY OF FUNCTIONING REGIONAL INNOVATIVE SYSTEMS OF THE RF CONSTITUENT ENTITIES

The article considers the whole complex of interrelated processes, which is the basis of functioning the regional innovative system. The method of integral estimation of regional innovative system efficiency level in Russian regions was suggested and proven.
Keywords: innovative system, subsystem of knowledge generation and implementation, innovative infrastructure, efficiency level of regional innovative systems.

Email:	egorova_og@mail.ru
Сведения:	Olga G. Egorova,a post-graduate student of Samara State University of Economics.

Klimuk E.V.

EVALUATION OF INTERREGIONAL TRADE CONDITION IN KALININGRAD AND BREST REGIONS

There is carried out the analysis covering the import/export turnover of Brest and Kaliningrad regions in general and according to the six commodity groups. There is discussed the dynamics of these indicators; there are defined the maximum and minimum commodity ratio according to import and export; there are evaluated the strengths of the regions with regard to interregional cooperation process of 2005-2012.
Keywords: interregional trade, export, import.

Email:	evgenya11s@mail.ru
Сведения:	Evgeniya V. Klimuk, a post-graduate of Immanuel Kant Baltic Federal University in Kaliningrad.

Soldatova O.E.

INTERACTION OF THE REGION WITH THE CENTRE IN THE WORKING PERIOD OF KUIBYSHEVSKIY (SREDNEVOLZHSKIY) COUNCIL OF NATIONAL ECONOMY IN 1950-1960*

Economic and legal aspects of industry reformation in Russia in 1957-1965 are under discussion. The article describes a special position of Council of National Economy (CNE) in the local administration structure. There is provided characteristics of the main trends of Kuibushevskiy CNE and the possible directions of its interaction with central government bodies on industrial construction, multilevel personnel training as well as scientific research and advanced technologies implementation.
Keywords: industrial management reform, Council of National Economy, economic reforms, industrial enterprise, planning, regional interests, coordination economy, Gosplan (State Planning Committee), planning departments, plan management, territorial administration, local authorities, industry, Kuibyshev metallurgic plant.

Email:	olsol24@yandex.ru
Сведения:	Olga E. Soldatova, candidate of Economics, associate professor of Samara State University of Economics.

ECONOMICS, ORGANIZATION AND MANAGEMENT OF ORGANIZATIONS, BRANCHES, COMPLEXES

Mikheykina M.V., Tagirova N.F.

INDUSTRIAL ENTERPRISES OF SAMARA REGION IN THE CONDITIONS OF TRANSITION TO MARKET ECONOMY: BEHAVIOR MODELS AND LOCAL INITIATIVES*

The authors analyze the changes in economic and legal environment caused by the reforms in the 1990s as well as institutional transformations connected with private sector establishment. The economic practice in industrial enterprises of Samara region aimed at their adaptation to the market conditions are classified. The enterprise behavior models are pointed out: the model, aimed at survival and the model oriented at strategic enterprise development.
Keywords: Samara region, industrial development, transitional economy, behavior models, development institutions, slowdown institutions, commodity exchange, economic relations, market economy.

Email:	miheykina@yandex.ru, tag-nailya@yandex.ru
Сведения:	Mariya V. Mikheykina, a post-graduate student; Nailya F. Tagirova, Doctor of History, Professor, Head of Economic History Department -Samara State University of Economics.

Sukhova E.O.

ECONOMIC EFFECT MODELING FOR AN ENTERPRISE HAVING NETWORK OF BRANCH OFFICES IN B2B MARKET

Inefficient interaction of detached enterprise subdivisions and managing company requires formation of certain mechanisms for economic interest coordination. In the framework of the studied enterprise the consistent interaction model grows complex because of characteristic features of regional markets where the branch offices of the company are located.
Keywords: model, consistency, economic effect, managing company, regional representative office, target audience, stimulation, money flow, profitability.

Email:	katya-shkolnikova@yandex.ru
Сведения:	Ekaterina O. Sukhova, a post-graduate student of the Leading and National Research Samara State Aerospace University

Sergeev L.I., Klimuk V.V.

RESEARCH METHODS DEVELOPMENT FOR PERFORMANCE INDICATOR FORMATION OF MATERIAL RESOURCES UTILIZATION

The authors discuss the significance of structural-logistic schemes application to economic process research. There are developed schematic models of stage-by-stage formation of products material consumption and factors influencing it.
Keywords: model, material intensity, indicator, efficiency, analysis.

Email:	doc_sergeevli@mail.ru, klim-w11@rambler.ru
Сведения:	Leonid I. Sergeev, Doctor of Economics, Professor, Head of Finance, Monetary Circulation and Credit Department; Vladimir V. Klimuk, a post-graduate student - Immanuel Kant Baltic Federal University in Kaliningrad.

Larionov G.V., Sosunova L.A.

KEY INDICATORS OF STAFF PERFORMANCE WITHIN THE CONTEXT OF A COMPANY DEVELOPMENT STRATEGY

The article considers the issue of relationship between the company strategic targets and key performance indicators in terms of the company LLC " Bellerage Outsourcing and Consulting". Personnel key performance indicators, as well as activities on rising staff motivation level in achievement of the company strategic targets were suggested.
Keywords: key performance indicators (KPI), motivation, strategic targets, quality performance, services.

Email:	vallarionov@yandex.ru, Kafedra-kl@yandex.ru
Сведения:	Gleb V. Larionov, candidate of Economics, associate Professor of the Bauman Moscow State Technical University; Liliana A. Sosunova, Doctor of Economics, Professor of Samara State University of Economics.

Markova T.E.

CONDITIONS OF SMALL AND MEDIUM ENTREPRENEURSHIP DEVELOPMENT IN POLYMERIC INDUSTRY

The article defines the main conditions of small and medium entrepreneurship development in polymeric industry. It analyses production output distribution of plastic goods according to the countries and world plastic goods output within 5 years, aimed at defining the main directions of government support for small and medium entrepreneurship development in polymeric industry.
Keywords: polymeric industry, small and medium entrepreneurship in polymeric industry, manufacturing plastic goods.

Email:	zhidkova_1988@mail.ru
Сведения:	Tatyana E. Markova, a post-graduate student of Samara State University of Economics.

EDUCATION AND INNOVATIONS

Solentsova E.A., Kapitonov A.A.

INNOVATIVE POLITICS OF USSR IN 1950-1960: EXPERIENCE OF INTERACTION BETWEEN THE CENTRE AND SAMARA REGION*

The authors discuss mutual influence of local and state initiatives in the process of innovation implementation to regional production sector; there are covered mechanisms of adaptation Samara region to governmental scientific-technical (innovational) politics in 1950-1960.
Keywords: innovation, scientific-technical policy, scientific research institutions, economic policy, USSR, governmental experiments, regional initiatives, Kuibyshev region.

Email:	solentsova2009@mail.ru, a.kapitonoff2012@yandex.ru
Сведения:	Elena A. Solentsova, candidate of Economics, associate professor; Aleksandr A. Kapitonov, candidate of Historical Sciences, associate professor - Samara State University of Economics

Sumburova E.I.

INTRODUCTION OF GENERAL PRIMARY EDUCATION IN RUSSIA IN THE BEGINNING OF THE 20TH CENTURY: PROJECTS AND THEIR IMPLEMENTATION IN SAMARA TERRITORY*

The article presents the problem of introduction of compulsory general primary education in Russia in the beginning of the 20th century. Special attention is paid to implementation mechanisms of the Russian state project on the location of Samarskaya guberniya.
Keywords: general primary education, compulsory education, zemstvo, Ministry of Education, Samarskaya guberniya.

Email:	elena-sumburova@yandex.ru
Сведения:	Elena I. Sumburova, candidate of Economics, associate professor of Samara State University of Economics.

Bessonov I.S.

THE DEVELOPMENT OF UNIVERSITY TECHNOPOLIS AS AN ELEMENT OF SMALL INNOVATIONAL BUSINESS COMPLEX SUPPORT

The article concerns the development of business-incubators and technopolises in Russian universities. The author provides his own model of their operation. The results of the research works on their activities are analyzed. There are described the Russian and Western models of small business development with their characteristic traits. The article reflects the activities of innovational and integrated infrastructures in small innovative enterprise on all development stages as well as of distributed virtual technopolises being an optimum option for classical and social universities.
Keywords: small business, technopolis, business incubators, student entrepreneurship, idea commercialization, start-up development, business angel, technopolis and business-incubator models, distributed virtual technopolis.

Email:	igornews@rambler.ru
Сведения:	Igor S. Bessonov, a post-graduate student of Samara State University of Economics.

Pavlova N.I., Scheglov G.M.

PROBLEMS OF EDUCATIONAL PROCESS METHODOLOGICAL SUPPORT IN DISTANCE LEARNING SYSTEM

The article is concentrated upon the problems the students and lecturers face in distance learning. There are analyzed teaching and testing methods leading to the highest results. Special attention is paid to the problem of individual teaching character and to the connection between a lecturer and students.
Keywords: distance learning, methodological support, testing problems.

Email:	natali-me@bk.ru, scheglov638@bk.ru
Сведения:	Natalya I. Pavlova, candidate of Technical Sciences, associate professor;Gennadiy M. Scheglov, candidate of Pedagogical Sciences, associate professor - Samara State University of Economics.

Romanova I.B., Ermishina O.F.

KEY EFFICIENCY INDICATORS OF INTERNAL CONTROL SYSTEM IN A HIGHER EDUCATIONAL INSTITUTION

The authors discuss effectiveness assessment of internal control system in a higher educational institution. The indicators of internal control process provided in the article allow to define efficiency of control procedures.
Keywords: internal control system in a higher educational institution, control procedures efficiency, efficiency indicators of internal control.

Email:	romanova_i.b.ulgu@mail.ru, Eof19@ yandex.ru
Сведения:	Irina B. Romanova, Doctor of Economics, Professor; Oksana F. Ermishina, senior lecturer - Ulyanovsk State University

Voropanov S.A.

EXPERIENCE IN TEACHING "BANKING" WITH THE USE OF INNOVATIVE TRAINING TECHNOLOGY "VIRTUAL BANK"

The article demonstrates the purpose, the principles, the main elements and experience of using the innovative training technology "Virtual bank". The directions of the technology development in long term are indicated.
Keywords: teaching methodology, training technology, banking, balance of commercial bank, T-account.

Email:	svoropanov@mail.ru
Сведения:	Sergey A. Voropanov, candidate of Economics, associate Professor of Samara State University of Economics, Togliatti branch.

ACCOUNTING, AUDITING, ECONOMIC ANALYSYS

Sotskova S.I., Aksinina O.S.

INFORMATION AND ANALYSIS EXPERT STUDIES PROVISION ON ESTIMATED LOSS OWING TO OCCURENCE OF THE INSURED EVENT

The article defined the subject, the object and the tasks of loss expert examination owing to occurence of insured event; the structure of information and analysis provision was developed, the method of loss appraisal, concerning commodities stocks and supplies, caused by insurance risk implementation was suggested.
Keywords: commodities stocks and supplies, insurance risk, insurance event, loss, information collection, appraisal, analysis.

Email:	vestnik_sgeu@mail.ru
Сведения:	Svetlana I. Sotskova, candidate of Economics, associate Professor; Olga S. Aksinina, candidate of Economics, associate Professor - Samara State University of Economics

103

MARKETING, LOGISTICS. COMMERCE AND SERVICE

Agafonova A.N., Fedorenko R.V.

INFORMATIONAL AND LOGISTIC INFRASTRUCTURE DEVELOPMENT IN E-COMMERCE AS A FACTOR OF REGIONAL RETAIL SALES STIMULATION

The article concerns the principles of creating unified effective informational and logistic infrastructure of e-commerce aimed at stimulating regional trade. There is obtained an ability to interpret "business network" model in commercial-logistic aspect. In order to evaluate sustainability of E-commerce instruments implementation in any sphere there is suggested construction of mathematic model for trade development forecasting.
Keywords: electronic commerce, retail trade, logistic infrastructure, virtual enterprises, WTO.

Email:	agaff@mail.ru, rammy@list.ru
Сведения:	Anna N. Agafonova, candidate of Economics, associate professor; Roman V. Fedorenko, candidate of Economics, associate professor - Samara State University of Economics.

109

Gavrilova V.N.

LOGISTIC SERVICES FOR INTERNET-SHOPS

The article reveals the requirements of Internet-shop customers to logistic services as well as factors influencing on selection of the most effective ways of order fulfillment.
Keywords: Internet-shops, eCommerce, delivery channel, distribution, logistic service, fulfillment

Email:	gavrilovavn@gmail.com
Сведения:	Veronika N. Gavrilova, a post-graduate student of Samara State University of Economics.

113

Koychubaev A.S.

SCIENTIFIC APPLICATION ASPECTS OF THE REGIONAL LOGISTICS SYSTEM DEVELOPMENT (THE CASE OF THE REPUBLIC OF KAZAKHSTAN)*

The author systematizes the definitions of regional logistics and regional logistics systems. The concept of regional logistics role in efficient commodities exchange was formed, the review of the definitions in the field of the Republic of Kazakhstan regional logistics system was provided.
Keywords: regional logistics, region economy, logistics centre.

Email:	koychubayev_as@mail.ru
Сведения:	Aleksandr S. Koychubaev, master of Economics, senior lecturer of State University named after Shakarin Semey city.

118

Solovyeva E.V.

SPECIAL FEATURES OF PUBLIC SERVICES BENCHMARKING

The article offers system of methods for process enhancement; there is provided interpretation of the concept "service benchmarking"; benchmarking variants in the system of public services for rights registration are analyzed.
Keywords: public services, benchmarking, process enhancing methods, service companies.

Email:	kafedra-kl@yandex.ru
Сведения:	Elena V. Solovyeva, a post-graduate student of Samara State University of Economics.

125

Bukhvalova Y.P.

SUCCESS FACTOR ANALYSIS IN COMPETITIVE STRUGGLE IN DENTAL SERVICES MARKET

There is carried out dental service market analysis aimed at revealing the factors which determine the success of the enterprise in competitive struggle. In the result of the analysis there is presented a range of factors stimulating competitive market position improvement.
Keywords: competition, dental service market, competitive struggle in dentistry

Email:	julia-018@mail.ru
Сведения:	Yuliya P. Bukhvalova, a post-graduate student of Samara State University of Economics.

130

LEGAL REGULATION OF SOCIAL-ECONOMIC RELATIONS

Kolpakova E.E.

THE ROLE OF LEGALITY PRINCIPLE IN NORMATIVE FRAMEWORK OF LEGAL LIABILITY FOR PUBLIC-PRIVATE ESTABLISHMENTS

There author investigates the meaning of liability legality principle in the process of normative assignment of legal liability for public-private establishments.
Keywords: legality principle of legal liability, public-private establishments, rule-making, rule-making process.

Email:	elenakolp@yandex.ru
Сведения:	Elena E. Kolpakova, a post-graduate student of Samara State University of Economics.

134

SOCIAL SCIENCES AND HUMANITIES

Metelev A.S.

HISTORY OF RUSSIAN BANKING INDUSTRY DEVELOPMENT AND ITS ROLE IN ECONOMIC DEVELOPMENT OF THE COUNTRY IN THE SECOND QUARTER OF THE 18TH CENTURY TILL THE SECOND HALF OF THE 19TH CENTURY

The article throws light upon special features of banking industry establishment and development in Russia on various stages of state construction. An emphasis is made on bank activities analysis forming financial system of the country connected with economic potential modernization in Russia.
Keywords: banking industry, credit banking establishments, commercial-industrial and financial policy, governmental lombard, market elements of economy management, banking office, assignation banks, credit-financial system, thrift institutions.

Email:	Grandhistorym72@bk.ru
Сведения:	Aleksandr S. Metelev, candidate of Economics, associate professor of Togliatti branch of Samara State University of Economics.

140

Zherdeva Y.A.

NEW REGIME AND MODERN ART: ART EXPERIMENTS IN SAMARA DURING FLEDGING YEARS OF SOVIET SYSTEM*

The paper is devoted to the problem of formation of a new art concept during fledging years of the Soviet system in Samara guberniya (1918-1922). It analyses formation of central and local authorities of the new regime cultural policy.
Keywords: soviet system, proletarian culture, cultural policy, Soviet art, Civil war in Russia, Samara guberniya, Proletcult.

Email:	jujuly@yandex.ru
Сведения:	Yuliya A.Zherdeva, candidate of History, associate Professor of Samara State University of Eco-nomics.

148

Foguel A.S.

RELATIONSHIP OF THE SOVIET SYSTEM AND THE RUSSIAN ORTHODOX CHURCH IN SAMARA GUBERNIYA IN 1917-1939*

Using the example of Samara Guberniya, the article studies the relationship of the Soviet system during the period of its formation and consolidation and the Russian Orthodox Church in 1917-1939, when they tried to build completely Soviet atheistic state and society and the Orthodox Church attempts to survive and remain in those conditions.
Keywords: Orthodoxy, Samara eparchy, priesthood, monasteries, renovationism, schism, eparch, Soviet system, repressions, catacomb church, atheism, JSPD (joint state political directorate).

Email:	Alexandr_fogel@inbox.ru
Сведения:	Aleksandr S. Foguel, candidate of History, associate Professor of Samara State University of Economics.

156