Business anti-crisis management mechanism

Abstract

The article examines the theoretical and applied aspects of the formation of an anti-crisis management mechanism in entrepreneurial activity, analyzes conceptual approaches to the definition of an organizational crisis, and identifies key patterns of its emergence and development, as well as factors that influence the depth and duration of crisis phenomena. The article systematizes the elements of the anti-crisis management mechanism and describes strategies for its implementation, taking into account internal and external sources of instability, as well as market, institutional, and technological changes. Based on this, the principles of risk management are substantiated as an integral part of the anti-crisis complex, in close connection with monitoring, forecasting, and preventive management measures. After revealing the role of anticrisis resilience as an indicator of an enterprise's ability to maintain economic balance in the conditions of destabilizing influences, the article highlights the significance of technological solutions, digital tools, and human capital in general in the crisis response system. The study findings presented in the article can be used in the development of corporate anti-crisis programs, as well as in improving management decisions and updating educational courses in the field of anti-crisis and strategic management.