Identification of typological characteristics of regional tourism clusters in or-derto further develop the tourism industry of the Russian Federation
Abstract. Determiningthe correct typological characteristics of tourist clusters is extremely important for the organization of effective activities of the tourism industry in Russian regions and, in particular, for further activation of domestic tourism, especially in those regions that have high natural resource potential, but at the same time we need a significant increase in infrastructure capacity and the creation of institutional conditions for developing the hospitality industry and improving the level of service. The creation of a typology assumes that cluster formations with common trends and patterns of development are based on common highly integrated economic relations between participants and can be united into one group. In addition, the importance of developing a typology of tourist clusters is determined by the fact that the processes of cluster formation in the tourism industry, against the background of the closure of a large number of countries for Russian tourists, began to be carried out very actively, the initiators were both public authorities at the federal and regional levels, and private investors who realized the possibility of applying a financially attractive marketing strategy in this industry "removing the slime".
Keywords: tourism industry, regional clusters, program-target approach.
Highlights:
- the development of typologization of tourist clusters in the regional economy system helps eliminate some methodological problems associated with the use of software support tools for the development of the tourism industry, including improving evaluation procedures aimed at identifying the level of cluster development and the synergetic effects achieved during its operation, since the grouping of clusters according to the classification groups proposed in this article makes it possible to establish for each type of cluster a clear assessment system and a limited set of indicative indicators that allow us to conclude that the planned values have been achieved (or not achieved), and, accordingly, to assess the budgetary efficiency of cluster projects and the return on private investment;
- the use of a program-oriented approach for the development of regional tourism clusters is justified by the need to prepare for each type of cluster a separate type of program documents, strategies and development concepts that take into account the specifics of the development of these clusters, arising from the peculiarities of the natural resource, infrastructural and socio-cultural potential of the region, which can be taken into account only on the basis of a preliminary competent development of the typology of tourist clusters;
- it is advisable to assess the main typological characteristics of the cluster using indicators of tourism sustainability, represented by infrastructural-economic, socio-cultural, ecological-climatic and institutional-management blocks.
Vasily Yu. Boev, Raisa M. Bogdanova - Rostov State University of Economics (RINH), Rostov-on-Don, Russia