The use of digitalization technologies as an urgent direction for improving the company`s personnel selection system
Abstract. In modern conditions, when the domestic economy is aimed at digitally reorienting of the main production and management processes, digitalization technologies are becoming increasingly relevant in various areas of business functioning and, in particular, in the HR sphere. Every year, the personnel of a modern enterprise becomes its main asset, more and more attention is paid to HR management and its individual components. The article is devoted to the consideration of the process of using digitalization technologies as a promising way to improve the recruitment system. The key directions of digital reorientation of recruiting processes are considered both in general and in the context of individual functions of candidate selection management. During the research, the most popular digital selection technologies at the current stage of development were identified. The analysis of the effectiveness and advantages of the introduction of a digital recruiting system into the real practice of the largest industrial enterprise in the region, as well as the most significant benefits from digitalization of the recruitment process are identified.
Keywords: digitalization, personnel management, recruiting, digital technologies in recruitment, improvement of candidate selection.
Hightlightts:
- the use of digitalization technologies is a priority direction for the development of the modern domestic economy both in general and in the context of various functions and spheres of production, management activities of the business, in particular, in the field of personnel management and individual HR functions;
- at this stage of economic development, the company`s personnel is not only its main asset, but also its most important competitive advantage, which determines the relevance of the use of digital technologies in the HR field and, in particular, the selection of candidates, which is a fundamental part of working with personnel;
- the use of digital technologies in the recruitment of modern businesses is quite diverse, which is determined by the variety of areas of work with candidates, as well as the functions of working with staff;
- considering the specific manifestations of digitalization of recruitment, it should be noted that today the variety of digital tools is extremely large and is determined by the needs and goals of business, where technologies such as full-cycle recruitment automation systems, social networks, video survey services, chat-bots, artificial intelligence and so on have found active application;
- an analysis of the effectiveness of the implementation of a full-cycle recruitment digitalization system in the practical selection of candidates for a large manufacturing enterprise suggests that the introduction of digital technologies into the recruiting process really allows you to improve the recruitment process by freeing up the working time of HR specialists, saving financial resources, improving the quality of recruitment, and so on;
- digitalization of recruitment of modern enterprises has a number of advantages, the main ones being an increase in the rate of vacancy closure, transparency of budget allocation, as well as a reduction in routine operations;
- the selection of candidates of the enterprise, acting as the most dynamic component of HR management, needs further active development, the priority of which is a deep digital transformation, involving the optimization of selection processes through the use of innovative digitalization technologies.
Sergei V. Adgizalov - Samara State University of Economics, Samara, Russia