Interaction of small businesses and banks: Why mutual benefit is so important
Abstract. The small business sector is one of the drivers of the economic development at the present stage of the development of the Russian economy. Factors of instability of the external environment, the economic and political situation, the reduction of real incomes of the population pose a threat to business development in Russia. Microenterprises demonstrate a certain decline in the business activity during the period 2020 - 2022. The implementation of a profile national project, measures of the state support for business contribute to some improvement in the well-being of business entities, which is confirmed by authoritative studies such as the RSBI Support Index. However, not only the state, but also the banking sector, realizing the prospects and profitability of working with the corporate segment, certainly strive to create optimal conditions for doing business. In the current situation in the banking services market, corporate customer service forms the main source of income for commercial banks. One of the best successful practices of small business interaction with a banking organization is the digital ecosystem of Sberbank PJSC, which has a wide range of complex packages of banking services that create prerequisites for facilitating business, creating opportunities for access to credit resources at a cost acceptable to businesses.
Keywords: small business, indicator, development, complex packages of banking services, ecosystem, Sberbank
Highlights:
♦ the objective threats to the development of small business are geopolitical instability and a drop in the consumer demand as a consequence of the economic downturn in the country;
♦ the banking sector, along with the state, strives to create optimal conditions for doing business;
♦ complex packages of banking services embedded in the digital banking ecosystem are the optimal mechanism for facilitating business, providing access to credit resources at a cost acceptable to businesses.
Elena A. Kandrashina, Evgenia G. Repina, Alina D. Tikhonova - Samara State University of Economics, Samara, Russia