THE EFFECT OF CORONAVIRUS INFECTION ON THE DEVELOPMENT OF ELECTRONIC COMMERCE
The article examines the factors that influenced the development of e-commerce ( electronic commerce), considers the features and advantages of electronic commerce in modern market conditions. Special attention is paid to the development of e-commerce during the spread of coronavirus infection: the dynamics of opening and closing online stores during the pandemic are presented, and the most popular and filled niches in e-commerce are studied.
Keywords: e-commerce, commerce, coronavirus infection.
Highlights:
♦ the current definition of e-commerce and advantages for the manufacturer and consumer are presented;
♦ the analysis of statistical data on sales volumes of online retailers during the spread of coronavirus infection was carried out;
♦ the dynamics of the e-commerce market for 2019-2020 and during the quarantine period are studied.
Tatyana E. Gorgodze, Candidate of Economics, Associate Professor of the Commerce, Service and Tourism Department of Samara State University of Economics.