ON THE ISSUE OF URGENT, INCREASING AND FALLING RISKS OF ENTREPRENEURIAL ACTIVITY


Pavlova A.V., Ashmarina S.I.

A hypothesis about the high dynamism of the level of influence of entrepreneurial risks was considered. For research purposes, the following areas of entrepreneurial activity have been identified: production of automobile transport; construction; heavy industry; infrastructure; mining industry; industry; retail; technological entrepreneurship; transport and logistics. Based on the classical idea of external and internal sources of risk, such areas of the emergence of business risks as profitability and liquidity were established; technology; operational efficiency; strategy; compliance with requirements; human capital; height; reputation and ethics; labor protection, industrial safety and environmental policy; compliance risks. As a result, all risks were grouped according to the criteria of reducing and increasing their significance and impact stability. This grouping forms the basis for developing risk management models for diversified entrepreneurial structures, which will become the object of further research by the authors. Keywords: risk management, entrepreneurial risks, significance level of entrepreneurial risk. Highlights: a hypothesis about a high rate of changes in the impact of entrepreneurial risks on the performance of business structures was emphasized; nine most significant areas of risks of entrepreneurial activity in various industries were identified; the nature of risks for each selected area in such sectors as automobile transport, construction, heavy industry, infrastructure, mining industry, retail, technological entrepreneurship, transport and logistics was described; risks were grouped into three groups: risks with decreasing impact; risks with increasing impact; risks that have a stable impact on activities of business entities.

Adelis V. Pavlova, Doctor of Economics, Associate Professor; Svetlana I. Ashmarina, Doctor of Economics, Professor. - Samara State University of Economics.


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