GEOGRAPHICAL DISTRIBUTION OF BUSINESS PROCESSES AS A FACTOR OF BUSINESS EFFECTIVENESS


Ashmarina S.I., Kandrashina E.A., Shvedova I.A.

The paper illustrates the features of a modern approach to management of business structures in which spatial distribution units, engaged in certain business processes, are a source of competitive advantage. The authors represent importance of territorial distribution of business processes for Russian companies. Keywords: business processes, business activities, spatial distribution, corporate networks, competitive advantages, presence region.

Svetlana I. Ashmarina, Doctor of Economics, Professor, Head of “Applied Management” Department; Elena A. Kandrashina, Doctor of Economics, Professor; Irina A. Shvedova, candidate of Economics, Associate Professor - Samara State University of Economics.


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