SOCIAL AND ECONOMIC FACTORS OF COMPETITIVENESS OF A HIGHER EDUCATIONAL INSTITUTION IN THE MODERN CONDITIONS (REGIONAL ASPECT)
The article shows the dependence of the educational institution ability to adapt to the new conditions from the fact of how the enrolment and the quality of provided by the institution services meet the requirements of market environment.
Keywords: competitiveness, education, efficiency of a higher educational institution, competition,
services, cooperation, consumer, cooperation-competition (co-competition).
Sergey V. Borisov, candidate of Politology, associate professor; German A. Chedzhemov, Master’s Degree student. - Samara State University of Economics.