CONCEPTUAL BASES OF THE ENTERPRISE COMPETITIVENESS ASSESSMENT AND ANALYSIS


Grachova E.S.

The article is devoted to consideration and ordering of existing methods of the enterprise competitiveness assessment and analysis. Authors definition of an economic category «the enterprise competitiveness» is given. Classification of existing methods of a competitiveness assessment of managing subjects is lead; the lacks of the studied methods of an assessment are allocated. The methods of the competitiveness analysis in conformity with stages of the enterprise life cycle are provided.

Evgenia S. Gracheva, the assistant of Economics and Accounting Department at Samara Academy of State and Municipal Management.


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