COMPARISON OF TECHNIQUES OF AN ESTIMATION OF COMPANY BUSINESS ACTIVITY
Different authors’ approaches to the appraisal of company business activity are examined. The conclusion was drawn that the modern methodology of company business activity evaluation and analysis has essential faults, so it does not allow one to perform a comparative analysis of the activity of several enterprises of the same industry sector. Study of company business activity as the activity of staff groups during their duties performance would enable one to refine the existent methodology and to eliminate the faults.