METHODS OF SALES NETWORKS IDENTIFICATION


Shnorr Z.P.

The author deals with and proves the relevance of sales networks identification methods aimed at institutionalization in consumer market. The author has made an attempt to develop standards for setting up correspondence (legal identity) eligibility for referring trade integration to classical sales networks and trade business-networks. Keywords: methods, identification, sales networks, retail, classical sales networks, sales businessnetworks, features, principles, indicators.

Zhanna P. Shnorr, candidate of Economics, associate professor of Chita Institute of Baikal State University of Economics and Law.


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