KNOWLEDGE MANAGEMENT AS AN INSTRUMENT OF COMPETITIVE ABILITY UPGRADE FOR A PHARMACEUTICAL INDUSTRIAL ENTERPRISE


Izmaylov A.M., Pogorelova E.V.

The mechanism of knowledge management is described as one of the means of competitive ability upgrade for an enterprise of pharmaceutical industry. It is proved that due to the fact that pharmaceutical production is a rather science-absorbing and capital-intensive industry the application of knowledge management methods to the enterprise management process can facilitate a considerable upgrade of competition preferences. Keywords: knowledge management, competitiveness, competitive ability, competitive ability management of an enterprise.

Ayrat M. Izmaylov, a post-graduate student; Elena V. Pogorelova, Doctor of Economics, associate professor. - Samara State University of Economics. E-mail:


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