STRATEGIC TASKS OF THE ENTERPRISES PROVIDING SERVICES OF CELLULAR COMMUNICATION


Sherbakova Y.V.

Analysis of the evolutionary development of the cellular market is carried out. Characteristic of corporate, marketing and logistic strategy of mobile network operator is provided. The main tendencies of development of the market of cellular communication are revealed.

Yulia V. Sherbakova, post-graduate student of Samara State University of Economics.


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